Baseline to Baseline: Maximize Your Tennis

Published: July 2017

Tennis is a great sport and there are many things you can do to improve your game and get to the next level. If you are dedicated to improving your game, Baseline to Baseline is your guide to better tennis. This book won't magically make you hit a serve 125 mph, but it will change the way you approach the game the next time you step on the court.

This book will help you play better and smarter. You’ll win more matches. You may not be able to take advantage of all the strategies and techniques you’ll learn by reading Baseline to Baseline immediately, but as your game progresses, even over several years, you’ll find that you will incorporate a lot of what you’ve learned.


Sales Talk

Published: July 2003

 

The key to successful sales is going back to the basics: talking, writing, and other nonverbal communication. Sales Talk is a complete program designed to help you improve communication skills through myriad means—from reading more to listening better; and from developing effective presentations to delivering the timely, refreshing pause. 

Using his highly effective techniques, longtime sales trainer Len Serafino guides you on how to: 

  • Convey passion in your pitch 
  • Use presentation tools to your best advantage 
  • Make e-mails work for you, not against you 
  • Convey confidence in your body language 
  • Write perfect follow-up letters 
  • Master your public speaking skills 

No matter what your level of experience, Sales Talk is an ideal resource guaranteed to be an asset in any sales situation—no matter how challenging.